Follow the Money: Who Actually Profits When Gen Z Gets 'Free' Financial Advice?
That budgeting app costs nothing to download. That YouTube finance guru seems genuinely helpful. That robo-advisor charges almost zero. But an investigative look behind the curtain of the 'free' personal finance ecosystem reveals a web of hidden incentives, affiliate kickbacks, and data monetization schemes quietly shaping how young men think about, spend, and invest their money.